Food truck guide

How to Start a Food Truck Business

A food truck is one of the most accessible ways into the restaurant business: no lease on a dining room, a small menu, and the freedom to go where the customers are. It is also a real kitchen on wheels, with health permits, a commissary, propane, and a schedule that lives or dies on location.

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This guide walks through the decisions in the order you will meet them, using federal data on the trucks already operating and the same cost model that powers our plans.

The food truck industry in numbers

12,487
Employer food trucks in the U.S. (2023)
+61%
Change since 2019
$297,317
Avg. yearly sales, with employees (2022)
$18.62
Mean hourly wage, restaurant cooks (2025)
$70,000–$218,000
Typical cost to open (sourced ranges; our worked example: $113,916)

How to start a food truck, step by step

  1. Pick a concept people can order in ten seconds

    The best truck menus are short. Choose a cuisine and a time of day you can own — breakfast for office parks, late night near bars, lunch at industrial parks — and build five to eight items around it. A short menu keeps the line moving and food waste low.

  2. Test demand before you buy a truck

    Cook your menu at a farmers market stall, a pop-up or a catering job first. Count orders per hour and the average ticket. Those two numbers drive every projection in your plan.

  3. Learn your city’s and county’s rules

    Food trucks are licensed by health departments — county, city or state, depending on where you are — and often need a fire inspection, a commissary agreement and permission for each place you park. Call the health department before you spend money; ask what plan review they require for the truck itself.

  4. Find a commissary

    Most jurisdictions require a licensed home base where you prep food, store supplies, get fresh water and dump grey water. Commissary rent is one of your biggest fixed costs, so compare a few.

  5. Buy or build the truck

    A used truck with a recent build-out is the fastest path; a custom build gives you the exact layout but takes longer. Have the kitchen, generator, refrigeration and fire suppression inspected before you pay. This single purchase is most of your startup budget.

  6. Write the plan and line up money

    Put your concept, local market, costs and three-year projection on paper before you borrow. Lenders want to see your own cash in, a realistic ramp in year one and a working-capital reserve.

  7. Register the business and get insured

    Form your business entity, get a federal EIN, register for sales tax with your state, and buy general liability, commercial auto and (once you hire) workers compensation insurance.

  8. Lock in your first locations

    Office parks, breweries, apartment complexes and events often welcome a regular truck. Get permission in writing and keep a weekly schedule your customers can rely on.

  9. Launch, then track two numbers every day

    Orders and average ticket tell you whether you are on track for break-even. Adjust stops, hours and menu in the first three months rather than waiting for the year-end numbers.

What it costs to open

Our worked example comes to $113,916; real budgets typically run $70,000–$218,000. Each line shows the range we found in published prices and cost data — see every source. Replace each with your own quotes in the calculator below.

Bar chart of the startup costs for a new food truck, line by line
Startup costs for a typical new food truck, largest line highlighted.
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ItemOur exampleTypical range
Truck, kitchen build-out and fire suppression$85,000$50,000–$175,000
Opening food and packaging inventory$3,000$1,500–$5,000
Point-of-sale hardware$800$299–$899
Truck wrap and signage$5,000$3,500–$8,500
Food manager and food handler certificates$250$100–$500
LLC filing and registered agent, first year$350$134–$749
Licenses and permits budget (confirm with your city and county)$1,500$1,250–$1,502
Logo, website and printed materials$800$238–$1,038
Working capital: 3 months of fixed costs and wages$17,216computed
Total to open$113,916$70,000–$218,000

Running costs and break-even

With these assumptions, costs that rise with sales take about 35% of revenue, and fixed costs, wages and an example loan payment come to $7,629 a month. That puts break-even at about $11,736 in monthly sales — roughly 38.1 orders per working day.

Chart of a new food truck's yearly sales against its break-even point
Yearly sales in years one to three against the sales needed to break even.
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Fixed monthly costTypical
Commissary (central prep and parking)$900
Fuel and propane$650
Insurance (liability, auto, workers comp)$325
Marketing and event fees$300
Phone, POS and software$150

Licenses and permits to line up

Requirements and fees differ by state, county and city. Confirm each item with your local offices before you sign a lease or buy equipment.

  • Mobile food vendor permit or license (health department — county, city or state, depending on where you operate)
  • Fire safety inspection for cooking equipment and propane
  • Commissary agreement (most health departments require a licensed home base)
  • Food manager certification and food handler cards for staff
  • Sales tax permit from your state revenue department
  • Business registration with your Secretary of State, plus a federal EIN
  • Commercial auto and general liability insurance
  • Location permissions: private-property agreements or city street-vending rules

Where food trucks are concentrated

States ranked by employer food trucks per 100,000 residents (2023). A high count means proven demand — and more competition for the best locations and customers.

Map of food trucks per 100,000 residents in every U.S. state
Every state, coloured by food trucks per 100,000 residents. Darker means more businesses per person.
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StateBusinessesPer 100kAvg. salesWage / hr
1. Alaska10113.6$261,300$20.08
2. Hawaii17812.3$462,411$22.64
3. Oregon49811.7$306,717$21.22
4. Idaho1919.5$189,516$17.77
5. Montana1079.4$139,345$18.74
6. Wyoming467.8$160,474$18.24
7. Vermont477.2$173,795$21.00
8. Colorado4076.8$288,728$20.37
9. Maine926.5$191,938$21.75
10. Utah2206.3$226,211$17.95
11. Arkansas1665.4$215,089$15.22
12. New Mexico1125.3$203,840$16.86
Show all 51 states
StateBusinessesPer 100kAvg. salesWage / hr
1. Alaska10113.6$261,300$20.08
2. Hawaii17812.3$462,411$22.64
3. Oregon49811.7$306,717$21.22
4. Idaho1919.5$189,516$17.77
5. Montana1079.4$139,345$18.74
6. Wyoming467.8$160,474$18.24
7. Vermont477.2$173,795$21.00
8. Colorado4076.8$288,728$20.37
9. Maine926.5$191,938$21.75
10. Utah2206.3$226,211$17.95
11. Arkansas1665.4$215,089$15.22
12. New Mexico1125.3$203,840$16.86
13. Washington4115.2$300,483$22.69
14. Florida1,1514.9$284,804$18.42
15. Nevada1474.5$289,378$20.26
16. Delaware424$238,800$18.84
17. Minnesota2334$270,661$19.33
18. Nebraska814$223,981$17.88
19. North Dakota324$253,083$17.64
20. Arizona2973.9$384,895$19.27
21. Massachusetts2743.8$351,166$21.85
22. Tennessee2743.8$317,583$17.56
23. Virginia3393.8$244,735$18.36
24. Rhode Island413.7$178,409$19.37
25. Missouri2243.6$236,401$18.49
26. South Dakota333.6$159,423$17.66
27. Texas1,1403.6$312,382$16.04
28. Oklahoma1443.5$225,869$16.31
29. California1,3293.4$473,704$21.65
30. North Carolina3673.3$217,456$16.90
31. New York6323.2$289,075$20.75
32. South Carolina1773.2$212,207$17.12
33. Kansas933.1$171,842$16.78
34. Connecticut1143.1$325,678$20.25
35. Ohio3593$309,591$16.96
36. Iowa912.8$133,355$17.16
37. Maryland1782.8$298,804$19.29
38. New Hampshire392.8$163,750$20.19
39. Pennsylvania3632.8$258,476$17.19
40. Wisconsin1612.7$177,402$17.64
41. Indiana1792.6$239,427$16.42
42. Michigan2512.5$219,251$18.06
43. Kentucky1112.4$178,161$16.20
44. New Jersey2322.4$317,878$19.60
45. Alabama1262.4$239,088$15.87
46. Louisiana1072.3$241,255$14.73
47. West Virginia382.1$170,846$14.88
48. District of Columbia131.9$344,077$21.91
49. Georgia2161.9$358,983$16.56
50. Illinois2291.8$264,226$19.00
51. Mississippi541.8$197,444$14.31

“—” means the Census Bureau did not publish the figure for that state, usually to protect the confidentiality of individual businesses.

Run the numbers for your town

Pick your city to see local competitors, average sales and wages, and your own startup cost and break-even.

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Questions

How much does it cost to start a food truck?

With typical starting assumptions, opening a food truck comes to about $113,916, including a cash reserve for your first months. The truck and kitchen build-out is the largest line; a used truck can cut that sharply. Enter your own quotes in the calculator for your number.

How much does a food truck make?

Food truck businesses with employees averaged $297,317 in yearly sales in the 2022 Economic Census, with about 2.9 employees each. A new truck usually takes a year or more to build a following.

How many food trucks are there in the U.S.?

The Census Bureau counted 12,487 food truck businesses with employees in 2023, up 61% from 2019. Many more operate as one-person businesses without employees.

Do I need a commissary?

In most places, yes. Health departments usually require a licensed commissary for prep, storage, water and cleaning. Ask your local health department what it accepts before you sign anything.

Do I need a business plan for a food truck?

If you are borrowing money, leasing a truck or applying to events, yes — lenders and organizers want to see your costs, your market and how you will break even. Even if you self-fund, a plan tells you how many orders a day you need.

Related

Main Street Plans is not affiliated with the SBA or any government agency. This guide is general information, not legal or tax advice.

Sources

  • U.S. Census Bureau, County Business Patterns 2023 and 2019 — NAICS 722330 (Mobile Food Services).
  • U.S. Census Bureau, 2022 Economic Census — receipts, payroll and employment, NAICS 722330.
  • U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025 — Cooks, Restaurant.
  • U.S. Census Bureau, population estimates (2024).
  • Federal Reserve, bank prime loan rate (via FRED), for the example loan.

Figures are computed by Main Street Plans from the published federal files listed above. See how we build our numbers.